Building the infrastructure that makes youth mental health a civic priority.
Jorge Alvarez works at the intersection of strategy, storytelling, and systems change — advising nonprofits, foundations, and government institutions on how to embed authentic youth voice into the decisions that shape young people's lives. This is the work behind the work.
$6M+
Raised for youth mental health
28M+
Youth reached through A.S.K. campaign
$4M
Google.org grant — lead strategy role
2×
White House invitee (2022 + 2024)
$75K
Raised through The White House Youth Policy Summit & TikTok grant
12
Campaign awards & nominations (Halo, Anthem Awards, etc.)
Jorge doesn't just advocate for youth mental health — he builds the systems that make advocacy possible.
As a first-generation college graduate and Latino who once felt invisible in the systems meant to support him, Jorge brings lived experience and strategic rigor to every room he enters — from foundation boardrooms to Capitol Hill. He doesn't consult from a distance. He co-creates from within.
Active Minds — Partnership & Fundraising Impact
At Active Minds — the nation's leading nonprofit mobilizing young people to transform mental health culture — Jorge serves as Senior Manager, Corporate Partnerships & Engagement. His work directly fuels the organization's goal to mobilize 100,000 youth in mental health advocacy by 2028.
What Jorge has driven at Active Minds:
Secured a seven-figure grant from Google.org — the second largest in Active Minds' history — through a multimillion-dollar digital wellness partnership strategy
Led and co-led multiple six-figure proposals with corporate and philanthropic funders including Google.org, KPMG, The Hartford, Ulta Beauty, Harry's, and Pinterest
Supports 600+ campus chapters and 10,000+ student leaders nationwide
Currently leading what may become the second-largest grant and formal partnership in the organization's 23-year history
Stewarded brand partnerships with MTV's social impact team — contributing to A.S.K., Active Minds' emotional support tool, which reached 20M+ students and produced third-party validated gains in empathy and active listening
Facilitated A.S.K.tivations at the 2023 MTV VMAs and the 2024 U.S. Surgeon General's 'Made to Connect' tour
Advocacy Campaigns & Initiatives
Jorge has shaped campaigns that go beyond awareness — building tools, frameworks, and movements that shift norms at scale.
MTV A.S.K. Campaign — Youth Leadership Council Advisor
WHAT IT IS:
A national emotional support tool teaching young people how to Acknowledge, Support, and Keep in Touch with peers who are struggling.
JORGE’S ROLE:
Lead advisor on campaign strategy, inclusive program design, and youth-centered content — stewarding MTV partnership and facilitating live activations.
28M+ students reached
1.3M+ online engagements
8 Anthem Awards
Shorty Award nomination
Halo Award nomination
Statistically significant gains in empathy and active listening (third-party validated)
AND MORE
-
Selected by MTV Social Impact and the White House to participate in the inaugural White House Mental Health Youth Action Forum — speaking on stage alongside President Joe Biden, First Lady Dr. Jill Biden, Surgeon General Vivek Murthy, and Selena Gomez.
-
Returned to the White House as one of a select group of young leaders chosen to help drive conversations with policymakers on youth mental health infrastructure. Awarded a $20,000 grant from the White House Youth Policy Summit Fund to support the development of a national coalition of youth mental health advocates.
-
Invited by TikTok to speak at Capitol Hill and lead a press conference on the implications of platform bans on BIPOC mental health access — centering creator advocacy at the intersection of policy, digital equity, and youth wellbeing.
-
Supported by the $20,000 White House Youth Policy Summit Fund, Jorge is building a national coalition of youth and young adult mental health advocates to co-create a shared theory of change and unified vision for what young people truly need in the mental health space. The coalition will serve as a hub for narrative change, community-rooted solutions, and cross-sector collaboration — working with policy, philanthropy, and media partners to create collective impact.
Consulting & Advisory Work
Jorge advises organizations at the cutting edge of youth mental health strategy — helping them embed authentic youth voice, build culturally competent programs, and design campaigns that actually move people.
Hopelab
Advisory Committee Member, Youth Mental Health + AI Symposium. Consulted on youth engagement strategy at the intersection of mental health, technology, and innovation — helping Hopelab center BIPOC youth voice in their approach to digital wellness.
Unified Youth —
Board of Directors
Advisory Committee Member, Youth Mental Health + AI Symposium. Consulted on youth engagement strategy at the intersection of mental health, technology, and innovation — helping Hopelab center BIPOC youth voice in their approach to digital wellness.
Foundation for Social Connection
Strategic advisor on youth-centered program design and narrative strategy — helping the foundation understand how to authentically reach and engage young people on issues of social connection and mental wellness.
Youth MOVE National — Board of Directors
Serves on the Board of Directors of Youth MOVE National — a nationally recognized youth-led organization advancing the rights and wellbeing of young people and families who have navigated mental health and juvenile justice systems.
Fountain House
Consulted on youth engagement strategy and campaign design — advising on how to center young people in community mental health initiatives and ensure programming reflects the lived realities of the communities it serves.
What Jorge Brings To The Table
Youth Voice Integration
Jorge doesn't just recommend centering youth — he builds the frameworks, processes, and relationships that make it real and sustainable.
Fundraising & Partnership Strategy
With $6M+ raised and a track record of six- and seven-figure proposals, Jorge understands how to align organizational mission with funder priorities.
BIPOC Youth & Cultural Competency
As a first-generation Latino, Jorge brings both lived experience and a systemic lens — ensuring that equity isn't a checkbox but a design principle.
Campaign Design & Narrative Strategy
From MTV to the White House, Jorge has shaped campaigns that reach millions — with cultural fluency, community accountability, and measurable results.
Cross-Sector Relationship Building
Jorge bridges philanthropy, policy, media, and movement — connecting organizations to networks, partners, and funders they couldn't reach alone.
Who Works With Jorge
Foundations and philanthropic entities investing in youth mental health, equity, or social change
Nonprofits seeking a strategic thought partner on youth engagement, campaign design, or fundraising
Government agencies and public health institutions looking to center youth voice in policy and programming
Organizations navigating how to reach and authentically engage BIPOC young people
Campaigns, coalitions, and initiatives that need someone who can think in systems and speak in stories
Recognitions & Awards
White House Mental Health Youth Action Forum Participant (2022)
2023 Young Innovator in Behavioral Health Tech — Behavioral Health Tech + Hopelab
Invited to Capitol Hill by TikTok — led press conference on creator advocacy (2023)
White House Youth Policy Summit speaker + $20,000 grant awardee (2024)
$50,000 TikTok Latinx Creatives Grant recipient
Speaker and trainer, Rare Beauty Rare Impact Workshop (2025)
One of 300 inaugural creators invited to the DNC Creator Experience (2024)
Live appearance on NBC News Now (LGBTQ+ digital safety)
Live appearance on ABC News Live (Latino mental health)
Ready to go deeper?
Whether you're a funder, a nonprofit, or a government partner — Jorge brings strategy, story, and a commitment to youth-centered change.
Let's build something that lasts.
Jorge takes on a small number of consulting and advisory engagements each year — selected for values alignment, mission fit, and genuine potential for youth-centered impact. If you're building something that belongs in this work, he wants to hear from you.